ux research-driven insights

Our insights solutions fuel improved business outcomes and customer experiences.

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our approach

From a single study to an on-going UX research program, we get you the insights you need to build better products. With every AnswerLab engagement, you can count on best-in-class research operations, a comprehensive methods toolkit, unmatched expertise, and the readiness to adapt to your priorities. 

research programs

We specialize in UX research at scale. Our Enterprise Research approaches enable organizations to expand and accelerate their ability to make decisions based on human insight.

Our programs range from ongoing iterative research offering fast, readily duplicated sessions on a predictable cadence, to Flex Programs that provide a dedicated team to help you plan, scope, field, and report on UX research studies as an extension of your team.

Our purpose-built, dedicated teams extend your reach and impact within your organization without missing a beat in your development schedule.

Learn about Research Programs
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the AnswerLab impact

Our research programs help you:

  • Uncover insights that deliver maximum customer connection and impact
  • Provide consistent, timely user insights to stakeholders 
  • Build iterative user knowledge for continuous product improvement
  • Increase operational efficiency, create opportunities for innovation, and pave the way for ongoing advances
  • Expand your product, industry, and subject matter expertise
19+
years

delivering research for the biggest companies in the world

71%

of teams renew their programs year over year

38+

product teams currently count on our research programs

100+

long term research programs since 2014

one-time research projects

In addition to ongoing engagements, the AnswerLab team can support individual UX research projects. From quantitative to qualitative, we use a range of  methods, and best practices to help you design and execute a specific study to meet a particular business goal.

  • Contextual inquiry
  • Diary studies
  • Workshops
  • Stakeholder interviews
  • Usability testing
  • Heuristic review
  • Intercept surveys
  • Competitive analysis
  • Mixed methods research
  • UX benchmarking
  • UX measurement
  • Custom qual and quant
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putting our industry experience to work for you

Our industry-specific practices and methodologies ensure you talk to the right people and get a breadth of the most valuable perspectives. And with the agility to see where sectors intersect and overlap, we can help you find more robust answers.

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Financial Services
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B2B
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Gaming
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Healthcare &
Pharmaceutical
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E-Commerce
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Technology
& Software
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Logistics
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Social Media
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Automotive

unmatched expertise

Our team has developed unique expertise in a number of specialized research categories. We’ve established practice areas dedicated to these segments and methodologies. This focus enables ongoing learning and innovation that continuously hones our tailored approaches.

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Artificial Intelligence

We have extensive expertise conducting 100+ studies focused on AI experiences, ranging in methodologies, product areas, and research topics. Our AI research expertise includes technical fluency, methodological expertise, and broader awareness of policies, impact, and ethics to help you build better AI-powered products.

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Accessibility Research

Our UX research and research ops specialists have experience across platforms, assistive technologies, industries, and populations to solve critical accessibility concerns. These insights are essential to ensuring your products are usable by all people regardless of ability. 

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UX Benchmarking Research

Our experienced team of UX researchers leverage their expertise in conducting benchmarking research to help companies understand a product's overall health, diagnose critical usability issues, and reap other benefits to inform product development.  

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Quantitative UX Research

Our quantitative research practice supports you throughout product development, from supporting standalone turnkey survey projects to complex mixed-method engagements.

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Research Operations

Our Research Ops team executes a seamless UX research experience for our clients, managing the tactical and logistical elements that come with every study, including recruiting, scheduling, and communications.

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DEI User Research

Our extensive experience in recruiting diverse participants and uncovering insights to make products more inclusive has given us specialized expertise in DEI research. Our approaches can help you better understand how underrepresented populations experience your products and services.

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Emerging Technologies

We have invested ahead of the curve in emerging technologies, like voice, AR/VR, and AI.  When you’re ready to expand your research approaches, our emerging technologies practice is ready to help with experience and expertise in a range of new modalities, platforms, and features.

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Hardware User Research

Hardware products should be tested with potential users early and often. Our iterative research approach can provide your team with hardware and human factor recommendations. With extensive experience testing hardware products, our specialized team can help you get the insights you need and avoid development pitfalls.

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what research leaders are saying

AnswerLab has delivered user insights across the globe on our mobile web site, mobile application, and our full website. AnswerLab consistently delivers creative solutions and spot-on recommendations.

Head of Global Experience Research, F500 Financial Services Company

sharing our expertise

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Explore our latest blogs, whitepapers, articles and case studies to uncover UX insights and approaches that could benefit your organization and your development process.

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contact us

How can we help? Talk with a strategist about your UX research needs.

Contact us