translating product goals into UX research objectives to fit your roadmap

February 28, 2024

about the webinar

Conducting user research in the right format and at the right time in your product development cycle is essential to get the most value.

In this webinar, we shared strategies and tools to help Product Managers work more seamlessly and productively with their UX research partners, whether you're leaning on an internal UX team, an agency, or a combination of the two.

Watch the recording to learn how to:

  • Translate your product goals into the right research objectives and questions to get the insights you need
  • Successfully weave UX research into product roadmaps to minimize development waste and ensure market success
  • Extract rich insights at every stage of UX research for continuous product improvement

meet the presenter

MollyK Circle with Blue Border


Molly Kessler

Molly launched her career in Product Management and soon transitioned to the world of UX research based on her passion for using data to drive product decisions. Today, Molly is a Senior Research Manager at AnswerLab where she helps our clients leverage user insights to guide the acceleration of their product development strategy. 

Want a PDF copy of the slide deck? Get your copy here.

about this series

Drive Product Success with Integrated UX Research: A Practical Guide for Product Managers

Unlock the key to building products users love - and drive business growth. UX research is a vital asset in your toolkit. But integrating it into your jam-packed timeline can feel like a puzzle. In this two-part series, discover how to put the pieces together so you can leverage user research insights for better product experiences. 

about AnswerLab

AnswerLab is a user experience research agency that helps companies create better technology experiences. Our 250+ research experts work with the world's leading brands to uncover UX insights.