syndicated research report:

SMB banking experiences 

Access this syndicated research report based on expert research led by AnswerLab to discover what owners and executives of small and medium-sized businesses need from digital banking products. 


empower your roadmap

This isn’t just research; it’s a strategic tool tailored to give Product Managers and UX Managers the intelligence to:

  • Identify 6 key value drivers of SMB digital banking solutions
  • Increase customer retention by launching stickier products
  • Streamline product planning with quick access to pain point data
  • Avoid the common mistakes that frustrate SMB banking customers

research at a glance

AnswerLab’s Unlocking Key Value Drivers for SMB Banking Experiences, a unique compilation of insights and recommendations from 1:1 interviews, delves into the banking experiences of small and medium-sized business owners and executives. 

Our research team recruited and interviewed 24 SMB owners and executives from multiple industries to assess their banking needs and pain points.

The resulting report features user feedback along with actionable insights and recommendations that can help financial services companies create more impactful, data-driven decisions about their business-to-business products and experiences.

Request the full report
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60-minute interviews to gather feedback


SMB owners and executives interviewed

inside the report

Going beyond facts by also delivering actionable insights:

  • Through the user's eyes: Real customers give perspective on banking experiences in their own words.
  • Guidance that matters: Get advice that’s not just about looking good but actually being better.
  • Deep dives: We go beyond the basics to provide insights that make a difference.

exclusive tailored report readout

When you access AnswerLab's syndicated research report, you gain exclusive access to a tailored readout. Delivered by AnswerLab researchers, the readout adds expanded detail and human-centered examples to the report.

access the full report

Step into the next era of banking with insights that put you ahead. Learn how to improve your digital products and services and fully satisfy your users. Our report, Unlocking Key Value Drivers for SMB Banking Experiences, provides practical tools to enhance your brand.

Connect with our team to request access to the full report.

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