Sonia Jacob

Sonia Jacob
Sonia Jacob is a UX researcher at AnswerLab where she leads research to help fortune 500 brands create experiences people love. Sonia led AnswerLab's 2019 original research efforts exploring inclusivity in product design. More about Sonia→

Recent Posts by Sonia Jacob

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Championing Inclusive Research Through User Stories

Sonia Jacob
conducting mobile research in-lab

Building Inclusivity Into Your Research Operations Practice

Sonia Jacob
inclusivity workshop sticky notes

How to Build Team Alignment to Create More Inclusive Experiences

Sonia Jacob