Sarah Kennedy

Passionate about: Helping uncover insights that center around the unique needs of clients and their users
Experience: Research Manager with nearly 15 years of experience conducting qualitative and quantitative research methods in both B2B and B2C markets. I have an extensive background with research design, usability testing, diary studies, and focus group facilitation. I have worked on both the agency and client side of UX insights teams in a variety of roles collaborating with design, development, marketing, and product management teams to deliver both hardware and software product insights. I currently manage and support the professional development of a team of researchers

Studied: Ph.D. in Lifespan Developmental Psychology with a concentration in Adult Cognition from North Carolina State University

For fun: Watching my son play travel hockey and cheering for my 2 favorite sports teams: Buffalo Bills and Carolina Hurricanes