About the smart speaker report, financial services supplement:
As smart speakers and voice assistants gain popularity, consumers are developing strong opinions about the types of interactions they find useful, those they find engaging, and the tasks they don't feel comfortable performing out loud.
When it comes to financial services, users’ primary concerns are security and privacy and as such, financial services brands need to address these obstacles.
In this supplement to our smart speaker research report we share findings from our recent user research and offer recommendations to financial services brands looking to develop for this platform.
Download the full report to for advice on designing voice experiences for financial services.