Passionate about: Uncovering insights that help design teams create delightful digital experiences, helping them foster a closer connection between brands and their customers

Experience: 20 years of experience conducting qualitative research -- at both global research powerhouses and niche, boutique consultancies -- that informs and inspires industry-leading clients seeking to deeply understand people's motivations, hearts, and minds

Studied: Journalism at Marquette University, and a Master of Science degree in Integrated Marketing Communications from Northwestern University

For fun: Seeks creative plant-based cuisine, secretly wishes to be an Avenger, and belts out a mean version of Cher in karaoke