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Lablog

Our latest observations in user experience research.

5 Key Questions for Your UX Measurement Program

Abstract graph paper cut

In our recent post about measuring the user experience, we talked about why you should bother. It’s not as simple as counting or arithmetic, and that’s why we’ll be presenting a webcast on the topic in early October to help you figure it out and put an action plan together. Before you can jump into […]

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We Tried It! Pacifica App

Pacifica app mood history screenshot

Each week, the AnswerLab team shares a digital product or service that sparked our curiosity. What it is: Pacifica is a mood-tracking app that provides self-help tools to manage stress and anxiety. What works: Brought to you by a team including trained psychologists, Pacifica is based on cognitive behavioral therapy, the premise being that focusing on […]

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Get to the Bottom (line) of Measuring UX

Woman with tape measure

Has anyone asked you lately how user experience matters to the bottom line? Has someone shared site analytics or “voice of the customer” data that suggest problems with your company’s digital performance? How do you know exactly what’s causing those problems? Getting to the bottom of how myriad digital interactions result in greater engagement, conversion, […]

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We Tried It! Tab App

Screenshot of dinner reciept

Each week, the AnswerLab team shares a digital product or service that sparked our curiosity. What it is: Tab is a free smartphone app that allows multiple people to easily and fairly split up a bill at a restaurant or bar. What works: Does the hard work for you: When the check comes at the […]

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We Tried It! Misfit Shine

we tried it - shine2

The Mistfit Shine is a wearable activity monitor. It’s fun! Hear me out: “activity monitoring” doesn’t have the sexiest ring to it, but the Misfit Shine’s sleek design, robust data collection, and interactive mobile and web dashboards turn dull work into healthy play.

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Smartwatch Value Driver #5:
Show Utility Now

sw 5b

Smartwatch apps don’t have to mirror the functionality of their phone and tablet counterparts to be useful. In fact, apps that try to do it all on a miniscule device with limited input mechanisms end up cluttered, frustrating, and forgotten. Unfortunately for brands, user expectations don’t automatically align with device constraints. When we partnered with […]

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We Tried It! Headspace App

Headspace

AnswerLabbers share a passion for exploring and assessing all things digital. With new digital products and services coming on the scene daily, we don’t lack for water-cooler (that is Slack #topic-random) conversation. Each week, the AnswerLab team shares a digital product or service that sparked our curiosity. What it is: Headspace is an app that […]

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Smartwatch Value Driver #4:
Leverage the Device Ecosystem

SW 4

Pop Quiz: Which of the following is best for extended content consumption? A) Tablet B) Newspaper C) Smartwatch If you chose ‘C,’ you’re absolutely incorr— PARDON THE INTERRUPTION. To continue reading, please switch to another device. Jarring, right? Downright annoying, actually. Smartwatch users hate mid-task interruptions, too, as we learned during our research partnership with […]

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We Tried It! Simple Online Bank

Simple2

AnswerLabbers share a passion for exploring and assessing all things digital. And with new digital products and services coming on the scene daily, we don’t lack for water-cooler (that is Slack #topic-random) conversation. Starting this week, we’ll be sharing our explorations here on the LabLog in a weekly “We Tried It!” post. Like this inaugural […]

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Smartwatch Webcast Q&A:
5 Value Drivers to Make Your App Indispensable

SW QA

How do smartwatch owners use their smartwatches? What are prospective buyers’ expectations? And how much value do these relatively new devices actually deliver? Last week I partnered with AnswerLab CEO Amy Buckner Chowdhry to present a webinar highlighting findings of our recent research into how well smartwatches live up to the hype. Below, I share […]

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