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Lablog

Our latest observations in user experience research.

We Tried It! Happify Mood-Boosting App

Screenshot of Happify Desktop App

Each week, we share our thoughts about a digital experience that that sparked our curiosity. Check out the blog series to learn what types of apps and digital services capture the attention of our UX-obsessed team.   What it is: Happify is a system of games and activities to help users increase their personal happiness. […]

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We Tried It! UConnect Driver Experience

uconnect driver experience

Each week, the AnswerLab team shares our thoughts about a digital product or service that sparked our curiosity. What it is: The UConnect Integrated Multimedia System uses voice commands and a touchscreen to centralize entertainment, phone, navigation, and cabin controls within a vehicle. Various UConnect models are becoming standard in the Chrysler family of vehicles […]

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We Tried It! Silvercar Car Rental Customer Journey

Silver audi

Each week, the AnswerLab team shares our thoughts about a digital product or service that sparked our curiosity. What it is: Silvercar is an app-based on-demand Audi rental service available at several US airports. What works: Sometimes, ease of use comes from elimination of choice and that’s exactly how Silvercar succeeds. They’ve taken the choice […]

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We Tried It! Shyp App for iPhone

Shyp app user experience screenshot

Each week, the AnswerLab team shares our thoughts about a digital product or service that sparked our curiosity. What it is: Shyp is a shipping service that picks up, packs, and ships items anywhere in the world. What works: It is a convenient service for those of us who don’t enjoy shipping. With shipping, all […]

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5 Key Questions for Your UX Measurement Program

Abstract graph paper cut

In our recent post about measuring the user experience, we talked about why you should bother. It’s not as simple as counting or arithmetic, and that’s why we’ll be presenting a webcast on the topic in early October to help you figure it out and put an action plan together. Before you can jump into […]

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We Tried It! Pacifica App

Pacifica app mood history screenshot

Each week, the AnswerLab team shares a digital product or service that sparked our curiosity. What it is: Pacifica is a mood-tracking app that provides self-help tools to manage stress and anxiety. What works: Brought to you by a team including trained psychologists, Pacifica is based on cognitive behavioral therapy, the premise being that focusing on […]

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Get to the Bottom (line) of Measuring UX

Woman with tape measure

Has anyone asked you lately how user experience matters to the bottom line? Has someone shared site analytics or “voice of the customer” data that suggest problems with your company’s digital performance? How do you know exactly what’s causing those problems? Getting to the bottom of how myriad digital interactions result in greater engagement, conversion, […]

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We Tried It! Tab App

Screenshot of dinner reciept

Each week, the AnswerLab team shares a digital product or service that sparked our curiosity. What it is: Tab is a free smartphone app that allows multiple people to easily and fairly split up a bill at a restaurant or bar. What works: Does the hard work for you: When the check comes at the […]

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We Tried It! Misfit Shine

we tried it - shine2

The Mistfit Shine is a wearable activity monitor. It’s fun! Hear me out: “activity monitoring” doesn’t have the sexiest ring to it, but the Misfit Shine’s sleek design, robust data collection, and interactive mobile and web dashboards turn dull work into healthy play.

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Smartwatch Value Driver #5:
Show Utility Now

sw 5b

Smartwatch apps don’t have to mirror the functionality of their phone and tablet counterparts to be useful. In fact, apps that try to do it all on a miniscule device with limited input mechanisms end up cluttered, frustrating, and forgotten. Unfortunately for brands, user expectations don’t automatically align with device constraints. When we partnered with […]

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